Ongoing experiments and thoughts.
July 24, 2025
Made a tool for stray thoughts (anti second brain)
It's a digital board with limited space, made for my fleeting thoughts. Minimal grouping functionality to parse the mess without forcing structure. When the board gets full, I'm forced to clear it or copy it over to productionize.
July 24, 2025
Made a tool for stray thoughts (anti second brain)
It's a digital board with limited space, made for my fleeting thoughts. Minimal grouping functionality to parse the mess without forcing structure. When the board gets full, I'm forced to clear it or copy it over to productionize.
July 24, 2025
Made a tool for stray thoughts (anti second brain)
It's a digital board with limited space, made for my fleeting thoughts. Minimal grouping functionality to parse the mess without forcing structure. When the board gets full, I'm forced to clear it or copy it over to productionize.
June 30, 2025
Designing at a 0 to 1 startup
June 30, 2025
Designing at a 0 to 1 startup
June 30, 2025
Designing at a 0 to 1 startup
October 1, 2024
Chat is nice but some tasks deserve a GUI
A quick mock of an HR workflow embedded in chat.
October 1, 2024
Chat is nice but some tasks deserve a GUI
A quick mock of an HR workflow embedded in chat.
October 1, 2024
Chat is nice but some tasks deserve a GUI
A quick mock of an HR workflow embedded in chat.
July 1, 2023
Context-gathering vs decision-making meetings
Decision-making meetings are a necessity, but context-gathering should happen async as much as possible.
July 1, 2023
Context-gathering vs decision-making meetings
Decision-making meetings are a necessity, but context-gathering should happen async as much as possible.
July 1, 2023
Context-gathering vs decision-making meetings
Decision-making meetings are a necessity, but context-gathering should happen async as much as possible.
May 14, 2023
Case studies
Like processes and frameworks, case studies have become something we follow by rote and we've lost sight of why they exist in the first place.
The purpose isn't to follow a structure. Put simply, it's to show your work and how you work: your craft, your thinking, and your ability to solve problems.
May 14, 2023
Case studies
Like processes and frameworks, case studies have become something we follow by rote and we've lost sight of why they exist in the first place.
The purpose isn't to follow a structure. Put simply, it's to show your work and how you work: your craft, your thinking, and your ability to solve problems.
May 14, 2023
Case studies
Like processes and frameworks, case studies have become something we follow by rote and we've lost sight of why they exist in the first place.
The purpose isn't to follow a structure. Put simply, it's to show your work and how you work: your craft, your thinking, and your ability to solve problems.
October 9, 2021
Ways to become familiar with new user personas (beyond interviews)
Acquiring intuition around a persona.
Dig into online communities or forums where your users hang out: Reddit, Discord, niche Slack groups, Substack newsletters.
Explore product reviews
Leverage in-house expertise: partner with Sales, Customer Success, or Support. Ask for call recordings, tickets, or sit on live conversations.
If B2B, look at job descriptions to understand responsibilities and pain points.
Tap your network: friends of friends, alumni, social media friends.
October 9, 2021
Ways to become familiar with new user personas (beyond interviews)
Acquiring intuition around a persona.
Dig into online communities or forums where your users hang out: Reddit, Discord, niche Slack groups, Substack newsletters.
Explore product reviews
Leverage in-house expertise: partner with Sales, Customer Success, or Support. Ask for call recordings, tickets, or sit on live conversations.
If B2B, look at job descriptions to understand responsibilities and pain points.
Tap your network: friends of friends, alumni, social media friends.
October 9, 2021
Ways to become familiar with new user personas (beyond interviews)
Acquiring intuition around a persona.
Dig into online communities or forums where your users hang out: Reddit, Discord, niche Slack groups, Substack newsletters.
Explore product reviews
Leverage in-house expertise: partner with Sales, Customer Success, or Support. Ask for call recordings, tickets, or sit on live conversations.
If B2B, look at job descriptions to understand responsibilities and pain points.
Tap your network: friends of friends, alumni, social media friends.